Posted April 26, 2010 by cgseo under under
Pay-Per-Click The National Archives has launched a social media scavenger hunt to promote its new exhibit “Discovering the Civil War.” The social media campaign is launching on the National Archives main Facebook page at 12:00 p.m. EDT today. The scavenger hunt will take place across the National Archives’ social media sites, including over a dozen Facebook pages, Flickr, YouTube and Twitter. Participants who complete the scavenger hunt and submit their answers will be put into a raffle to win four “Discovering the Civil War” T-shirts from the National Archives gift shop. The free exhibit will open in Washington, D.C., on April 30 and run through September 6.
Tags: civil war, Facebook, flickr, media campaign, national archives, Nbsp, participants, raffle, Review and Story, scavenger hunt, the-scavenger, Twitter
Posted April 23, 2010 by cgseo under under
Pay-Per-Click Life is good – and rather Twitter-centric – for Joe Lauer and Kristin Kanaar.
Tags: carrier networks, cloudhopper, different times, Joe Lauer, mobile business, Nbsp, one billion, Review and Story, SMS, thau, Twitter
Posted April 16, 2010 by cgseo under under
Pay-Per-Click Early in the week, Twitter revealed its new ” Promoted Tweets ” feature, or ad platform (though the company doesn’t like calling it this), and essentially its long awaited business model. The jury is still out on how successful a business model this will be, but it’s already created a huge amount of buzz, and Twitter has grown enormously up until this point without a business model. Obviously not all startups can achieve the success of Twitter or others who have been lucky enough to get acquired by a major corporation like Google (YouTube anyone?). Having a business model as early as possible is in most cases is important to the long-term viability of a business. At SXSW last month WebProNews spoke with Matt Chasen, founder of uShip , who talked about this concept. “When I founded uShip six years ago now, we were very focused on proving out the business model,” he says. “A lot of new companies you see are hype driven. They’re all about users, users, users…build a new cool tool, hope to get as many users as you can, and just kind of figure out how you’re going to make money later.” “The key I think for a startup today, and other folks have evangelized this, is to ‘fail quickly’. Figure out what you’re going to do,” says Chasen. “Try to find a business model that’s going to make the company money, because without one, you’re not going to be viable long-term.” “If you’re gonna fail, fail quickly, change your strategy, then find another model, and hopefully one will work,” he says, calling the strategy of protoyping new businesses “inexpensive and quick.” Do you agree with Chasen that proving a business model from the beginning is the better way to go, or do you think building a cool product and attracting users first is a good strategy? Share your thoughts .
Tags: business models, chasen, figure-out-how, hype, new businesses, promoted-tweets, Review and Story, startups, strategy, success, sxsw, term viability, Twitter, uship
Posted April 15, 2010 by cgseo under under
Pay-Per-Click Google Buzz, which still seems to be struggling to catch on with any sort of mainstream audience (or even a sizable niche one), has been given another opportunity to connect with people.
Tags: already-promote, apps, Buzz, development, Facebook, google apps, Google Buzz, google-reader, mainstream audience, Nbsp, opportunity, posts, product-manager, Review and Story, Twitter
Posted April 15, 2010 by cgseo under under
Pay-Per-Click How does MySpace plan to stop the outward flow of traffic to Facebook and Twitter. Apparently,
Tags: calendar-online, director, event, Friends, marketers, MySpace, share events, space-stream, third party, tiny url, Twitter