Posted April 22, 2010 by cgseo under under
Pay-Per-Click Twitter generates nearly 10 percent of social media global hits to websites, according to new research from StatCounter. The report found that Facebook is still the main source of traffic to global websites with almost half (48%) of social media hits followed by StumbleUpon with 25 percent. The data for March is based on 13 billion page views across the StatCounter network of member sites. The analytics firm just recently added social media to the categories its tracks.
Tags: Facebook, page-or-twitter, Review and Story, Social, Social Media, still-the-main, website-traffic, youtube
Posted April 22, 2010 by cgseo under under
Pay-Per-Click Facebook gave the web a lot to chew on with the announcements it made at its F8 developer conference this week. Essentially, it comes down to Facebook consuming/connecting more of the web. For more about the announcements, read this . Now it’s time to think about what it all means for businesses, and fortunately, it probably means good things. Mike Lazerow, CEO of BuddyMedia , a social marketing company that helps develop Facebook pages for about 200 brands, such as ABC, American Express, J. Crew, NHL, Playboy, Mattel, Geico, Samsung, and many more big names, shared some commetary about Facebook’s news with WebProNews. How important is Facebook to your online success at this point?
Tags: announcement, announcements, entire, Facebook, facebook-social, friction, Friends, personalized, Samsung, Social Media, Social Networks, traffic, Webpronews
Posted April 21, 2010 by cgseo under under
Pay-Per-Click So, earlier in the week, we talked about how absorbed the web is going to get by Facebook . Based on Facebook’s announcements at F8 today , that is most certainly the goal of the company, and given the tremendous adoption of Facebook by users in general, and by important partners with content, get ready to get more absorbed. There were three major announcements made during the keynote. These were: 1. The Open Graph 2. Social Plug-ins 3. Graph API Essentially, Facebook thinks connections are going to become the new links. This will theoretically happen through what they’re calling the Open Graph. Zuckerberg explains this: Facebook has focused mostly on mapping out the part of the graph around people and their relationships. At the same time, other sites and services have been mapping out other parts of the graph so you can get relevant information about different types of things. For example, Yelp maps out the best local businesses and Pandora maps out which songs are related to each other. All of these connections are important parts of the social graph, but until now it hasn’t been possible to easily share the connections you make on sites like Yelp or Pandora with your friends on Facebook. And you haven’t been able to bring your friends from Facebook to share experiences on these sites or personalize them to you. The announcement of the social plug-ins will play a significant role in making the connections involved in this Open Graph. These include a “like” button for the web, which the company as already deemed the most important of the plug-ins. When you stick a like button on your site, that connection will be integrated with Facebook through the Graph API. The activity will go the news feed, but it will also go to other relevant places in your Facebook profile. Taylor shared examples from partners IMDB, Pandora, and ESPN. If you “like” a band on Pandora, that will go to the appropriate bands-you-like section on Facebook. On IMDB, every movie page will have a like button, so if you “like” a movie, it will be reflected in your movies section in your Facebook profile. It goes both ways though. You’re not just sending stuff back to Facebook. For example, there will be “like” buttons associated with athletes on their profile pages on ESPN.com. If you “like” one of these athletes, you can get updates about them from ESPN, via Facebook. Expect a lot of interesting two-way things to happen with the Graph API, as more and more developers are able to harness its power. Other plug-ins include boxes for activity feeds and recommendations you can stick on your site. You can check out Facebook’s social plug-ins here . Basically, the gist of the entire thing is that Facebook is taking over the web, and sites will be afraid not to take part. Facebook is injecting itself into every part of the web possible. As far as I can tell, this Open Graph is essentially a web itself. While it may not become THE web, it may increasingly become the one that matters. Are we headed toward a point that if you are not somehow connected to Facebook you are not connected to the world at large? By the way, this is not going to do anything to slow Facebook’s growth down. Share your thoughts .
Tags: connections, ESPN, graph, graph api, important partners, news feed, Review and Story, Social Media, Social Networks, social-plug-ins, thoughts, yelp
Posted April 21, 2010 by cgseo under under
Pay-Per-Click When you think about traffic-driving social networks, LinkedIn may not be the first thing that comes to your mind, and truth be told, there’s a good chance it will not drive the kind of traffic Twitter or Facebook will for your site. However, some sites have found it to be a quite valuable traffic tool, and the company seems to want to further cement its status as such. Do you get substantial traffic from LinkedIn? Talk to ArisYulianta and Friends… . LinkedIn reportedly has about 65 million members. That may not seem like much compared to Facebooks 400 million (likely well over that by now in reality), but LinkedIn can bring a different brand of relevance to the table. Earlier this year, we talked to entrepreneur Lewis Howes (who claims that LinkedIn is one of the top traffic sources to his blogs) about how powerful LinkedIn can be for driving traffic . He had written on the subject previously at Darren Rowse’s ProBlogger. “You need to take into consideration that LinkedIn has the highest average household income per user over any other social networking site (even NYTimes.com and BusinessWeek.com readers),” Howes told us. “That being said, these are business decision makers you are targeting with your traffic from LinkedIn. The network is for real, and it will only continue to grow in time…” What’s New LinkedIn has announced some changes to its news sharing options, and some of them just may help content spread more like it would on Twitter.
Tags: article excerpt, businessweek, Facebook, linked, Linkedin, outlook, person, Social Media, status updates, thoughts, traffic
Posted April 21, 2010 by cgseo under under
Pay-Per-Click Facebook doesn’t only want attendees of its F8 conference to see the keynote from CEO/Founder Mark Zuckerberg and Bret Taylor, Director of Product. They want anyone who wants to see it to be able to. That’s why the’ve provided a widget we can embed, so we’ve done just that. Come here at 1pm eastern/10am Pacific to watch what Facebook has to say. A representative for the company says Facebook will explore a variety of topics including new tools and techniques, business growth strategies and open technologies.
Tags: Amp, business-growth, closing-remarks, director, Facebook, product, Review and Story, Social Media, Social Networks, vice-president, zuckerberg