Majon International Leading Promotional Services

Since being established in 1988, Majon International has been leading the way for many businesses with its exclusive, universal marketing, advertising, public relations and promotional services. They have enjoyed helping many entrepreneurs and businesses of all sizes launch various dynamic new and novel products, both nationally and internationally. They have the ability to clearly focus [...]

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Yahoo Search Results to Include More Sponsors

Yahoo has launched a pilot program called “More Sponsors” in which it will add links at the bottom of Yahoo search results for more PPC adds. When a user clicks on one of the links it will bring up a page with nothing but sponsored search ads. The feature is supported by Yahoo’s Search Assist features (the search engine’s suggestions feature). “For example, the consumer might type in ‘Hawaii vacation,’ and Yahoo! might suggest vacations packages or resorts,” explains Laurie Sullivan on Yahoo’s Search Marketing blog. The More Sponsors feature will appear on Yahoo Search to begin with, but Yahoo will spread it across more of the Yahoo Network where ads appear. Sullivan says the ads may include images or logos in the future, and that if the ads are ranked highly in standard sponsored results for a given search term, they will likely be shown in sponsored-only results for that same search term. Once Yahoo and Microsoft get integrated with one another per their big search and advertising deal, Microsoft will take over execution of ads. Yahoo will still maintain control of the user experience, as the company has repeatedly pointed out, and that includes how the ads look on the page.

Tags: Advertising, get-integrated, images, images-or-logos, marketing, Microsoft, says-the-ads, Search, search-assist, vacations packages, yahoo, yahoo network, yahoo search

Businesses Should Know About These New Local Features from Google

Facebook made some of the biggest news of the week with the anouncements from its developer conference, as far as online business goes, but Google had some significant news about local search that may have taken a backseat, but should not be ignored. The Google Local Business Center is now called Google Places , as the company aims to rebrand the product around the Place Pages it introduced last fall. Place Pages are the pages for business listings that are found in Google local searches. They contain relevant information about a business from various places on the web, such as reviews and images, as well as other info the business puts up after claiming their listing. Is Google’s rebranded local business center a step in the right direction?

Tags: Advertising, business, business photo, developer conference, Facebook, Local Search, marketing, news of the week, Pages, place pages, rank, remember-google, tools

Seagate Adds Netflix And YouTube Access

Storage solutions firm Seagate said today that it will allow users of its FreeAgent Theater+ HD media player to access content from Netflix, YouTube, vTuner and Mediafly. The new content offerings are available to existing FreeAgent Theater+ HD media player owners through a free, firmware update that can be downloaded from Seagate, and will be included in all future product shipments. The FreeAgent Theater+ HD media player allows users to view collections of photos, movies and music saved on a FreeAgent Go portable device or any other USB-connected storage device. “FreeAgent Theater+(TM) HD media player plays an important role in the evolution of how people are now enjoying digital media,” said Dave Mosley, executive vice president, Sales, Marketing and Product Line Management at Seagate . “We first envisioned this product as a way to move highly valued family photos and videos from the PC environment to the home entertainment center, but it has now become much more. The combination of access to local storage and streaming media playback with access to a wealth of online content makes the FreeAgent Theater+(TM) HD media player a valuable addition to modern home entertainment systems.”

Tags: agent-theater, content offerings, evolution, Management, marketing, media-player, mosley, netflix, playback with access, product, Seagate, seagate-netflix, storage solutions, vtuner, youtube

Increasing Conversions Doesn’t Come From Slowing Things Down

I probably don’t have to tell you that time is valuable, but is this something you are considering when it comes to your customers’ time? If you run an e-commerce business, you have to consider that consumers want to spend as little time on your site as possible. That’s not to say that they don’t want to buy from you. They just want to be able to do so quickly, and the more time you make them spend on the buying process, the less likely they are to actually buy from you

Tags: amp design, book, buying, competition, consumers, conversions, design, eley, live coverage, marketing, number, online marketing, shopping, time