YouTube Direct 2.0 Unveiled

Don’t be surprised if more YouTube-sourced content starts to appear on news sites and in televised news programs.

Tags: always-willing, Citizen, clips videos, mobile, Review and Story, televised-news, youtube, youtube direct

Dictionary.com Illustrates How Search is Becoming More Diversified

Ask’s Dictionary.com has reached the 10 million download milestone for its mobile apps in just over a year. Dictionary.com gets about 50 million unique visitors a month between its site and its mobile apps. The company’s new iPad app already has over 100,000 downloads to date. I spoke with Dictionary.com President Shravan Goli who expressed a great deal of excitement about the iPad and tablet-style devices in general. He says their iPad app already gets a higher level of engagement from users in terms of time spent with the app. Over 40% of users, he says, are coming back 2-5 times a day. Pageviews for the app are nearly 2-3 times what they are for the site. It’s worth noting as well, that the site has games that are not even available through Dictionary.com’s regular apps (though a couple of them have their own apps in Apple’s App Store). While Goli is clearly ecstatic about the popularity Dictionary.com’s iPad app is already receiving, he’s more excited about the future. “What we’re excited about is working on the 2nd generation of the app.” Don’t rule out games in future versions either. Like other smartphone makers have come into play following the iPhone, we’re going to be seeing this big time with tablet devices like the iPad. This is at the beginning of its lifecycle, Goli says. “We look at it as something that’s going to explode.” And Dictionary.com will continue to look for ways to take advantage. “At the end of the day we’re definitely seeing some of our fastest growth.” This a good example of what we’re talking about when we discuss mobile making search more diversified – people are finding different kinds of information in different ways than they might have in the past. Of course Dictionary.com has been around for over a decade, but mobile simply changes the game – someone who may have used Google to look up a word on their computer, may have also downloaded the Dictionary.com app specifically for definitions – or maybe for some of its other features. People aren’t just going to look up words, he says. They’re going for pronunciations, how to use a word in a sentence, word of the day, etc. – things that aren’t incredibly easy to find through “generic search”. Goli says Dictionary.com’s well-recognized brand has played a great role in the success of its apps. “We haven’t done any marketing on the mobile side,” he says. They’ve essentially just marketed the apps on Dictionary.com itself, and they still reached the ten million downloads. Look for an even bigger expansion of Dictionary.com’s presence as they have also opened up their API, giving developers access to words and definitions for use in games and other types of apps.

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Dictionary.com Illustrates How Search is Becoming More Diversified

Tags: api, Apple, apps, ask, decade, dictionary-com, iPhone, rule-out-games

Lists Of The Most Important Internet Personalities

Internet Evolution has come up with their first-ever list of the top 100 most innovative and influential people in the Web 2.0 world. In the social networking category, Mark Zuckerberg, the Founder of Facebook , beat out Kevin Rose, the Founder of Digg . In the search category, the heads of Google , Microsoft , and Yahoo! were named, but surprisingly Jason Calacanis of Mahalo was named, as well. Internet Evolution has narrowed down the list into 10 different categories, which include the most innovative and influential people in each category: Social Networking Enterprise & Cloud Computing News/Media Greentech Wireless & Gadgets E-Commerce Search Security Digital Entertainment Most Over-Rated I am particularly interested in the Search category , where Larry Page and Sergey Brin, the Founders of Google , were named first. Stefan Weitz of Microsoft and Carol Bartz of Yahoo were also named, and Jason Calacanis was also named in the Search category. Here is the list of the top 10 most innovative and influential people in search: 1. Larry Page, Founder, Google (Nasdaq: GOOG) 2. Stefan Weitz, Director of Search, Microsoft Corp. (Nasdaq: MSFT) 3. Carol Bartz, CEO, Yahoo Inc. (Nasdaq: YHOO) 4. Jason Calacanis, Founder, Mahalo.com Inc. 5. Robin Li, originator of Baidu Inc. (Nasdaq: BIDU) search technology 6. Jimmy Wales, Founder, Wikipedia 7. Vipul Ved Prakash, Founder, Topsy.com 8. Jack Ma, Founder, Alibaba.com Hong Kong Ltd. 9. Alan Emtage, creator of pre-Web search engine Archie 10. Suranga Chandratillake, CEO, blinkx Being in the search industry, I’m not sure if I totally agree with this list, as there are some websites that are in the list that I don’t necessarily think are really “search engines”. I would also name a few individuals like Danny Sullivan to the search category before I named Jason Calacanis to the search category. I agree that Calacanis should be named somewhere, but not in the search category. Here is the list of the top 100 most innovative and influential people in the Web 2.0 World: 1) Social Networking 1. Mark Zuckerberg, Founder, Facebook 2. Kevin Rose, Founder, Digg 3. Jonathan Miller, Chief Digital Officer, News Corp. (NYSE: NWS) (MySpace ) 4. Philip Rosedale, Founder, Second Life 5. Jeff Weiner, CEO, LinkedIn Corp. 6. Caterina Fake, Founder, Flickr 7. Adam Christensen, Social Media Communications Manager, IBM Corp. (NYSE: IBM) 8. Jonathan Abrams, Founder, Friendster 9. Mark Goldston, CEO, United Online Inc. 10. Jason Rosenthal, CEO, Ning.com 2) Enterprise & Cloud Computing 1. Padmasree Warrior, CTO, Cisco Systems Inc. (Nasdaq: CSCO) 2. Bradley Horowitz, VP, Product Management, Google (Nasdaq: GOOG) Apps 3. Andy Stanford-Clark, IBM Distinguished Engineer, IBM Corp. (NYSE: IBM) 4. Werner Vogels, CTO, Amazon.com Inc. (Nasdaq: AMZN) 5. Amitabh Srivastava, SVP, Server & Cloud Division, Microsoft Corp. (Nasdaq: MSFT) 6. Marc Benioff, Chairman & CEO, Salesforce.com Inc. 7. Simon Crosby, CTO, Citrix Systems Inc. (Nasdaq: CTXS) 8. Randi Levin, CTO, City of Los Angeles 9. Andrew Brown, Managing Director, Bank of America 10. Manesh Patel, CIO, Sanmina-SCI Corp. (Nasdaq: SANM) 3) News/Media 1. Rupert Murdoch, CEO, News Corp. (NYSE: NWS) 2. Fiona Spruill, Editor, Web Newsroom, The New York Times 3. Arianna Huffington, Founder, Huffington Post 4. Jim Walton, President, CNN Worldwide (including CNN.com) 5. Matt Drudge, Founder, Drudge Report 6. Michael Arrington, Founder, TechCrunch 7. Chris Anderson, Editor in Chief, Wired 8. Julian Assange, Co-Founder, WikiLeaks 9. Chris Tolles, CEO, Topix 10. Cory Doctorow, Editor, Boing Boing 4) Greentech 1. Steven Chu, US Secretary of Energy, DOE 2. Hal La Flash, Director of Emerging Clean Energy Technologies, PG&E 3. Guido Bartels, Managing Director, IBM Corp. (NYSE: IBM); Chairman, GridWise Alliance Inc. 4. Elon Musk, Co-Founder, Chairman & CEO, Tesla Motors 5. Chuck Powers, IT strategist, National Renewable Energy Laboratory 6. Paul Maritz, CEO, VMware Inc. (NYSE: VMW) 7. Joel Selanikio, software developer 8. Lisa Wood, Executive Director, Institute for Electric Efficiency 9. Andres Carvallo, EVP, Chief Strategy Officer, Grid Net 10. KR Sridhar, Co-Founder & CEO, Bloom Energy Corp. 5) Wireless & Gadgets 1. Steve Jobs, CEO, Apple Inc. (Nasdaq: AAPL) 2. Olli-Pekka Kallasvuo, CEO, Nokia Corp. (NYSE: NOK) 3. Kevin Dallas, General Manager, Windows Embedded Business Unit, Microsoft Corp. (Nasdaq: MSFT) 4. David Yach, CTO, Software, Research In Motion Ltd. (RIM) (Nasdaq: RIMM; Toronto: RIM) 5. Ivan Seidenberg, Chairman & CEO, Verizon Communications Inc. (NYSE: VZ) 6. Greg Brown, Sanjay Jha, Co-CEOs, Motorola Inc. (NYSE: MOT) 7. Min Kao, Chairman & CEO, Garmin Ltd. (Nasdaq: GRMN) 8. Jeff Hawkins, Palm Inc. 9. Don Eigler, IBM Fellow, IBM Corp. (NYSE: IBM) 6) E-Commerce 1. Jeff Bezos, CEO & Chairman, Amazon.com Inc. (Nasdaq: AMZN) 2. Pierre Omidyar, Chairman, eBay Inc. (Nasdaq: EBAY) 3. Craig Newmark, Founder, craigslist 4. Barry Diller, Chairman, Expedia 5. Scott Thompson, President, PayPal 6. Michael Dell, CEO, Dell Inc. (Nasdaq: DELL) 7. Raul Vazquez, President & CEO, WalMart.com 8. Jeremy Stoppelman, CEO, Yelp Inc. 9. Greg Blatt, CEO, Match.com 10. Joey Levin, CEO, MyFunCards.com (Mindspark Interactive Network) 7) Search 1. Larry Page, Founder, Google (Nasdaq: GOOG) 2. Stefan Weitz, Director of Search, Microsoft Corp. (Nasdaq: MSFT) 3. Carol Bartz, CEO, Yahoo Inc. (Nasdaq: YHOO) 4. Jason Calacanis, Founder, Mahalo.com Inc. 5. Robin Li, originator of Baidu Inc. (Nasdaq: BIDU) search technology 6. Jimmy Wales, Founder, Wikipedia 7. Vipul Ved Prakash, Founder, Topsy.com 8. Jack Ma, Founder, Alibaba.com Hong Kong Ltd. 9. Alan Emtage, creator of pre-Web search engine Archie 10. Suranga Chandratillake, CEO, blinkx Security 1. Robert S. Mueller III, Director, Federal Bureau of Investigation (FBI) 2. Scott Charney, Corporate VP, Trustworthy Computing, Microsoft Corp. (Nasdaq: MSFT) 3. Al Zollar, General Manager, IBM Tivoli 4. Whitfield Diffie, cryptography expert 5. Art Coviello, President, RSA Security Inc. (Nasdaq: EMC) 6. Dave Cullinane, Chairman, Cloud Security Alliance; CISO, eBay Inc. (Nasdaq: EBAY) 7. Richard Clarke, Chairman, Good Harbor Consulting 8. Jeff Moss, Founder, Black Hat Inc. 9. Jeremiah Grossman, Founder & CTO, WhiteHat Security 10. Bruce Schneier, Blogger 9) Digital Entertainment 1. Eddy Cue, VP, iTunes (Apple Inc. (Nasdaq: AAPL)) 2. Mitch Bainwol, Chairman, RIAA 3. Jason Kilar, CEO, Hulu LLC 4. Chad Hurley, Founder and CEO, YouTube Inc. 5. Bram Cohen, Founder, BitTorrent Inc. 6. Reed Hastings, CEO, Netflix Inc. 7. Rob Pardo, Executive VP, Blizzard Entertainment Inc. 8. Tim Westergren, Founder, Pandora Media Inc. 9. C

Tags: $100, bidu, chairman, commerce search, director, energy, friendster, Microsoft, president, Search, search industry, social networking, yahoo

Do You “Like” How Facebook Phrases Your Likes?

Now that most of the web is scrambling to get like buttons and/or recommend buttons on their sites, there is going to be more “liking” and “recommending” on Facebook than ever before. While users may like or recommend a piece of content, that does not necessarily mean they like or recommend what that piece of content is about. Users don’t have a choice how this is displayed on their Facebook profiles, and while common sense can ordinarily separate intent of a “like” from the words on the screen, it can still lead to some inappropriate messages: In these examples, I don’t necessarily like that Corey Haim died and ended up on FamousDead. I don’t necessarily like that a Blippy user’s credit card number was found in Google again, and I don’t necessarily recommend popping pills as a way to boost brain power. You can also get generalizations like, “Chris likes Facebook Developers.” Just because I like Facebook’s developer channel doesn’t mean I like all Facebook developers. There may be a few I specifically don’t like, or even loathe. People have expressed concern for this in the past , but now that like and recommend buttons are all over the web, you’re going to see a lot more inappropriateness than ever before. It’s just something for publishers to be aware of (and users for that matter). Perhaps this is something to keep in mind with your titles. On a related note, lots of people have called for a dislike button for quite some time. There is even an unofficial Firefox extension for it, not to mention a Facebook group . I would imagine more than ever want to see that button now, although that would create a reputation management nightmare for brands.

Tags: corey haim, credit card number, credit-card, dislike-button, Facebook, generalizations, phrases, popping pills, Publishers, reputation management, Review and Story, words

Rhapsody Updates iPhone Offering Offline Playback

Rhapsody has introduced a new version of its iPhone app that allows users to store subscription music in the phones memory and stream it when they don’t have an Internet connection. Rhapsody says it is the first U.S. service to allow people to download subscription music to the iPhone. By downloading playlists directly to the device, users can listen to Rhapsody from any location. “Today marks a turning point for Rhapsody and subscription music,” said Jon Irwin, Rhapsody’s president. “By making Rhapsody accessible anywhere people want to hear music — and not just the places where they have an Internet connection — we’re giving music lovers a new way to discover and enjoy music on the devices they love.” Using the iPhone app requires a subscription to Rhapsody for either $10-per-month, which provides access to the music service on one mobile device or for $14.99 which provides access on up to 3 mobile devices. Earlier this month, the company launched a mobile app for the Android platform. Rhapsody said it is developing a new mobile app for BlackBerry users that will launch this summer.

Tags: Apple, Internet, internet connection, mobile devices, music lovers, provides-access, Rhapsody, rhapsody music, summer