Posted April 27, 2010 by cgseo under under
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Voice search is one of the more convenient features of phones these days (at least when it works). AT&T Interactive has launched the latest version of its Yellow Pages app YPMobile, and it comes with voice search, which should make the app a great deal more useful. “As mobile consumers increasingly rely on their mobile device to find and immediately use local information, we are focused on integrating new features to help users easily navigate their everyday lives,” says David Williams, vice president of mobile product management at AT&T Interactive. “The addition of voice search complements the text-based local search experience by expanding the situations in which users can use the YPmobile App, making finding nearby businesses even easier.” In addition to Voice Search, the app also comes equipped with new map-based search functionality, and integration with Facebook and Twitter – users can broadcast their newly-discovered “hot spots.” Given the popularity location sharing is attracting these days, some may go for this. The app is available for free at Apple’s App Store . Recently AT&T Interactive also made its Buzz.com social local search product available to the public. Read my interview with the company about that here .
Tags: Buzz, David Williams, Facebook, Interactive, interview, iPhone, popularity, product management, Search, voice, voice-search
Posted April 27, 2010 by cgseo under under
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Brad Stone at the New York Times Bits Blog has an interesting article up in which he talks to Andy Rubin, vice president of engineering at Google and co-founder of Android. While the article is mainly about Android, there’s a part toward the end that is humorous when Stone jokes with him that his press relations colleague wanted to confess that he had left a prototype Android phone at a local bar. “I’d be happy if that happened and someone wrote about it,” Rubin is quoted as saying. “With openness comes less secrets.” Considering all the hubbub about the iPhone/Gizmodo incident (which even led to the police seizing Gizmodo editor Jason Chen’s computers from his home while he was not even there), Rubin’s response is a well-placed jab. In fact, that’s not the only jab at Apple Rubin took in the interview. Stone writes, that he even “seemed to compared [sic] Apple to North Korea.” On the general public caring about mobile software being open or a walled garden like Apple’s, Rubin is quoted, “When they can’t have something, people do care. Look at the way politics work. I just don’t want to live in North Korea.” There’s no question that Google and Apple are becoming much fiercer rivals. It’s always fun to look at the jabs each takes at the other. Apple CEO Steve Jobs recently painted Android as all but the red light district of mobile operating systems.
Tags: Apple, Brad Stone, Gizmodo, iPhone, jab, local bar, rubin, toward-the-end
Posted April 26, 2010 by cgseo under under
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Ready or not, another integration of Google’s products has occurred.
Tags: browser plugin, disappoint-some, enjoy-the-same, map, new option, ready-or-not, rough idea, satellite
Posted April 26, 2010 by cgseo under under
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Papa John’s has launched a social media campaign on its Facebook page, called “Papa’s Specialty Pizza Challenge,” asking customers to create and name its next specialty pizza. Whatever the name and combination of ingredients, Papa John’s is offering the contest winner a “slice” of the sales in return for the winning recipe. Users who enter Papa’s Specialty Challenge are required to share in 250 words or less what makes their pizza special for a chance to win. Judging criteria will be based on: Overall appeal Taste of the final product Creativity of the name Interest of the pizza’s story All entries will be featured in a gallery on Papa John’s Facebook page, where founder John Schnatter and his team will select ten semi-finalists. Those ten recipes will be tested at the company’s headquarters in Louisville, Ky. The challenge will then be narrowed down to the top three recipes, which will be featured temporarily on Papa John’s menu (August2-August 29), with the winner being the highest selling pizza. Papa John’s is offering the top three finalists a marketing budget of $1,000 to help drive sales of their respective pizzas. The grand prize winner will also receive free Papa John’s pizza for life as well as a chance to appear in a “Papa’s in the House” TV commercial.
Tags: contest-winner, Facebook, John Schnatter, marketing budget, media campaign, Nbsp, papa john s pizza, Pizza, pizzas, recipes, semi finalists
Posted April 26, 2010 by cgseo under under
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Don’t be surprised if more YouTube-sourced content starts to appear on news sites and in televised news programs.
Tags: always-willing, Citizen, clips videos, mobile, Review and Story, televised-news, youtube, youtube direct